Look at who's posting positive reviews.
I read the positive reviews below and noticed the two people who wrote them have written the same word-for-word review for every other At The Beach in the OKC area. To see what I mean, just click on their name and it will show you every review they've written.
ATB = Great Tanning.
At The Beach always have great deals on their tanning lotions. The staff is very helpful in finding something that work good with you. They also recommended a step 3. At first I didn’t think it was a big deal but after trying it I noticed my tan lasts longer, plus my skin feels great. I highly recommend using a step 3 after each time you tan. Thanks ATB